VASEK’s business advisors Tuija Räihä-Pundars and Kenneth Dalkvist smile at the provocative question in the headline and provide a reassuring answer: – Entrepreneurs, like people in general, do make mistakes, but you learn from your mistakes, and few mistakes are such that they cannot be corrected in some way, says Dalkvist.

Data protection and GDPR (EU’s General Data Protection Regulation) are topics that affect all businesses, including small enterprises. Data protection is not only a legal obligation but also a way to build trust with customers and enhance the company’s reputation.

Building a brand is a crucial part of a company’s success. It is not just about designing a logo or color scheme, but a comprehensive process that encompasses the company’s vision, mission, and values.

Once you have a comprehensive understanding of the market and customer segments, the next step is to build an effective marketing strategy that helps achieve your business goals and improve the customer experience.

Market research is an essential part of developing a successful business. It helps to understand the needs of the market, the competitive landscape, and the customer base.